INSTRUCTIONS FOR HOLIDAY TRAIN “BOOK TRAILER” BLOCK PARTY

Hello, Participants of our 2nd HOLIDAY TRAIN “BOOK TRAILER” BLOCK PARTY!  This BLOCK PARTY will fall several different times during the year, but because it’s November, we’re calling this one our HOLIDAY TRAIN “BOOK TRAILER” BLOCK PARTY.

Thank you so much for signing up to be part of this wonderful project which will run the entire month of November, 2016.  Each day there will be 1 or more book trailers on tour;  at each stop there will be DAILY GIVEAWAY PRIZES and all you (and the general public) have to do to earn a chance at winning, is to leave a comment (and we’d also appreciate you hitting the LIKE button on the trailer before you leave, if you can).  At the close of each day, there will be winners from each book trailer stop scheduled on that day.  At the end of the collective tour, there will also be GRAND PRIZE WINNERS!  (If we find that your trailer has already been profiled, yet you don’t take the time to visit and support the other trailers on tour, your trailer link and info will be IMMEDIATELY removed from the RRBC site for no further promotion).

Unlike traditional tours, here you will be hosting yourself, which means you will be promoting your own book trailers, on YouTube or any other forum where your trailer is hosted.  But remember, visitors MUST be able to leave comments!   Since you will be selling yourself (your books via your book trailers), ensure that your book trailer is interesting and exciting…give your visitors a reason to run and tell others about your book trailer.  

Here are your instructions for the tour:

*Sunday, October 30 – All Participants will receive confirmation of the date the block party will be visiting their book trailer and a badge to attach to the top of your  blog post, should you decide to put one up, sharing with your followers news of our block party, as well as final instructions on what needs to be done, so watch your email closely.  This will come in two separate email;

*Monday, October 31 – All Participants should have sent in to RRBCInfo@gmail.com, the name and URL (address) of their book trailer on YouTube or wherever it is being hosted.  If you’re putting up a blog post, please send the link to that post as well.  If this info is not received in a timely manner, it may not be put up;

*Monday, October 31 – All Participants should have sent in to RRBCInfo@gmail.com, what their Daily Giveaway(s) will be for their book trailer stop;

*Monday, October 31 – All Participants will be sent a badge/banner to display on their blogs and/or websites, if they are putting up a blog post about the block party;

*Tuesday, November 1 – A page will go live under the HOLIDAY TRAIN “BOOK TRAILER” BLOCK PARTY tab, listing the name of each participating blog on our 30 day Calendar for November!!  Each day, a link or the links to all participating trailers on that specific day, will go live on this calendar.

*Feel free to put up a blog post, inviting the general public to also visit your trailer, leaving COMMENTS and LIKES on your trailer for a chance to win prizes!  Your BLOCK PARTY blog post should go live no later than 11:59 PM, CST (THE NIGHT BEFORE the Block Party is due to stop at your trailer on YouTube);  OR, ensure that your blog post is *LIVE* before you turn in for the evening so that you can wake up to heavy traffic on your book trailer on YouTube.

*RRBC will collect the names of each person who has left a comment on each trailer by midnight, CST, and the blog owner will be notified of the winners and their email addresses, the next day.  It is the blog owner’s responsibility to ensure that all prizes are awarded and delivered to the winners promptly;

*As mentioned above, as a Participant, you will be sent a “balloon” badge to attach to your blog post (should you decide to put one up), which will let each visitor to your blog site know that you are a part of the HOLIDAY TRAIN “BOOK TRAILER” BLOCK PARTY.  Please attach this badge at the very top of your BLOCK PARTY page.  Your post will also serve to direct visitors to your book trailer on YouTube.  You DO NOT want to post your actual book trailer on your site as these visits are not counted by YouTube.  You will just put up the link, and a few other bits of info, directing the traffic to your book trailer.  Here is a sample post.  

*IF you’re putting up a blog post (you don’t have to, but it will increase your traffic tenfold to your trailer), at the top of your blog post, YOU MUST state what your Daily Prizes are, as well as the number of winners you will have from your site.  Take a look at the top of the SAMPLE page here to see how this info has been placed.  Let’s be honest, people like to win GREAT prizes, and although you might think your book is the best thing since sliced bread, I don’t know how many people will be rushing to your book trailer to engage and leave comments if they know that they could ONLY win an e-book copy of your book.  Now, if that’s all you choose to give away, that’s fine, I just thought I’d mention this because we know how people are;

*All paperback/autographed copies of books and other tangible giveaways which must be mailed or shipped, will be kept to the origin of the host.  Which means, if you’re a host and you live in Canada, only winners who live in your area will be able to win anything that you must ship or mail, such as autographed copies of books, etc;  if you live in the United States, you will not ship any winnings outside of the U.S.  This is in place so that there are no exorbitant shipping/mailing costs for anyone.  If you don’t mind shipping outside of your area, please state this on your blog post, in the same area where you are listing your DAILY GIVEAWAYS.  Also, at the top of your blog post, please list where you are located.  For example:  Location:  Lansing, MI.

This is all for now.  Should you have any questions which were not answered here AFTER you have read everything on this page, please don’t hesitate to reach out to us at RRBCInfo@gmail.com.  Now, let’s get ready to make this the 2nd best HOLIDAY TRAIN “BOOK TRAILER” BLOCK PARTY ever!!!

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